Doritos Blaze
Event: Doritos Blaze the Beat - Las Vegas, NV
Company: Freelance for New Creatures
Role: Event Producer
Date: September 2018
Duties: Set Design / Venue Logistics / Fabrication
Summary: Doritos Blaze and rapper Busta Rhymes searched for a new hip-hop star with a chance to win $50,000 as the grand prize winner of “Blaze the Beat.” This ‘Voice’ style format was designed to accentuate the existing venue of the SLS Las Vegas with several unique lighting features, the main ‘Chip Stage’, and a DJ playing from the Doritos logo.
